Host
Frederick Andersen
Frederick helps B2B SaaS companies design better software faster. He's a believer in good UX as a commercial strategy. Straightforward, practical, and always focused on results.
About
People talk a lot about launching fast. But what does that really mean? Should we ship a basic MVP that ticks the boxes or a more refined MLP that actually connects with users?
In our upcoming webinar, we’ll unpack a critical product decision: whether to go lean and viable, or lean and lovable. You’ll hear the real-world story of E-SG Cloud, a SaaS platform navigating a tight 3-month timeline, and why they chose delight over breadth.
We'll break down the difference between MVP and MLP, show how design quality shapes user perception, and share how to stay in sync with tech teams early, so you don’t waste time fixing things later.
